"A young girl would go into the wood as trustingly as Red Riding Hood to her granny's house but this light admits no ambiguities and, here, she will be trapped in her own illusion because everything in the woods is exactly as it seems."

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...one of hallmarks of a creative person is the ability to tolerate ambiguity, dissonance, inconsistency, things out of place. But one of the rules of a well-run corporation is that surprise is to be minimized. Yet if this rule were applied to the creative process, nothing worth reading would get written, nothing worth seeing would get painted, nothing worth living with and using would ever get designed.

— Ralph Caplan