"My sister is a public school teacher. She makes far far less money than I do, and gets almost no public attention for her work. Yet I believe what she does is infinitely more important and more difficult than what I do."

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You want attention, you want to grab some of that airspace that exists out there in a world that's very difficult to get it because it's so competitive and to get it for more than a few seconds. Any attention is good and that can be what we would normally consider as bad attention so I wanted to make you aware of that dynamic.

— Robert Greene