"If at war, understand what it takes to win: Set a goal, define victory and fully support the effort. Leave no doubt that you respect the troops and appreciate their service."

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So there are five ways of knowing who will win. Those who know when to fight and when not to fight are victorious. Those who discern when to use many or few troops are victorious. Those whose upper and lower ranks have the same desire are victorious.

— Sun Tzu