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— Brian Solis"It's not business to consumer, it's not business to business, it's people to people"
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Everyone likes to differentiate between business and consumers but I don't see the difference really. Most people are people. I get personal and business mail and I have one set of contacts from my life. I don't want to manage two sets. I want one view of my world.
— Steve Ballmer
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It’s in our best interest to put some of the old rules aside and create new ones and follow the consumer – what the consumer wants and where the consumer wants to go.
— Bob Iger
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