"If values matter in an organisation, you have to be prepared to act consistently."

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You have to resign yourself to the fact that you waste a lot of trees before you write anything you really like, and that's just the way it is. It's like learning an instrument, you've got to be prepared for hitting wrong notes occasionally, or quite a lot, cause I wrote an awful lot before I wrote anything I was really happy with. And read a lot. Reading really helps. Read anything you can get your hands on.

— J. K. Rowling