"I much prefer a natural approach to beauty. You know, Coco Chanel always said to take one thing off before you leave the house, and I think that also applies to makeup."

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When you look cakey, or you have too much on, and you actually see the makeup, the makeup isn't doing its job. When you use the makeup in a way where the people aren't thinking about the makeup, and they're looking at you, that's what we want.

— Zoe Kravitz