"If you've got a dirty job, the best way is to help each other and then you'll create this culture of mutual benefit. And then you've got to understand who your customer is and create value for them and so on."

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I'm obsessed with the customer. I am the customer. I really don't think you can go wrong if you don't take your eye off of that. Serving the customer. How does she feel? I feel like the fashion industry has cared a lot about how we look but not about how we feel.

— Sara Blakely