"Nobody gave me what I wanted for my birthday! Nobody! What sort of presents do you call these? New shoes, a green sweater and a bunch of stupid toys!" "What were you expecting?" "Real estate!"

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To a large extent: it's about economy of space. You have so little real estate when you're writing a half hour show. It's really twenty minutes. So you have to with a pilot introduce all your characters, set up the premise in a way that shows the potential for a series and make it funny and do it all in about thirty-five or forty pages. It's very hard.

— Jonathan M. Goldstein