"It used to be that creative music was most of the music that you heard back in the '30s and '40s, and now it's like 3 percent. So, its kind of a struggle getttin' it out there."

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If when you hear a song by OK Go you conjure up thoughts of a gigantic Rube Goldberg device or treadmills or drones or perfectly executed dance routines, then you know that this is a band that is masterful at coming up with amazingly creative music videos.

— Rachel Martin