"I know that shorter messages are better in terms of reply rate. The optimal length is something like 50 characters. Characters, not words."

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But most weeks I've gone through 12 books, maybe even 15 some weeks, depending on the length. So I go through my long form, and then my day begins. I usually try to do most of my writing earlier in the day because I sort of lump out later on.

— Maria Popova