"If you go back in history, the most deadly parts of the hurricane has been water. Wind is actually not as deadly as people think it is, although they tend to look at the wind field and look at that as a risk. What has historically killed people in past from hurricanes has been water, storm surge. That Hurricane Hugo's coastal flooding has been the leading cause of death. And that's why we're so adamant about getting people to evacuate. We spend a lot of time and resources to map those areas ahead of time. But it only works if people heed those evacuations and go to higher ground."