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— Dashiell Hammett"The cheaper the crook, the gaudier the patter."
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As he approached the place where a meeting of doctors was being held, he saw some elegant limousines and remarked, "The surgeons have arrived." Then he saw some cheaper cars and said, "The physicians are here, too." ... And when he saw a row of overshoes inside, under the hat rack, he is reported to have remarked, "Ah, I see there are laboratory men here."
— Walter Bradford Cannon
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You've to make consumers smart. An e-commerce portal doesn't sell a product at cheaper rates, instead an offline shop sells it at a costlier prices.
— Jack Ma
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