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"Every ad is an investment in the long-term image of a brand."

— David Ogilvy
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Consumers never complain about ads being too smart.

— Lee Clow

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Our whole educational system, from the elementary schools to the universities, is increasingly turning out people who have never heard enough conflicting arguments to develop the skills and discipline required to produce a coherent analysis, based on logic and evidence. The implications of having so many people so incapable of confronting opposing arguments with anything besides ad hominem responses reach far.

— Thomas Sowell

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