"I became a vegetarian in 1958 and it was very difficult in those days to really maintain that because there weren't many options... alternatives. But, now, it's a growing trend because... the economics are there. See, there's simply enough people demanding it that it's profitable to supply vegetarians with those products."

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His primary rules were: never allow the public to cool off; never admit a fault or wrong; never concede that there may be some good in your enemy; never leave room for alternatives; never accept blame; concentrate on one enemy at a time and blame him for everything that goes wrong; people will believe a big lie sooner than a little one; and if you repeat it frequently enough people will sooner or later believe it.

— Unknown