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— Douglas Haig, 1st Earl Haig"After lunch we went into the garden for coffee and I turned on the Surgeon-General with his graphics, percentages etc. of sick and wounded to entertain the Premier."
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Customers don't always know what they want. The decline in coffee-drinking was due to the fact that most of the coffee people bought was stale and they weren't enjoying it. Once they tasted ours and experienced what we call "the third place" ... a gathering place between home and work where they were treated with respect.. they found we were filling a need they didn't know they had.
— Howard Schultz
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...the vital point to remember is that the swine who just sent your pearl of a story back with nothing but a coffee-stain and a printed rejection slip can be wrong. You cannot take it for granted that he is wrong, but you have an all-important margin of hope that might be enough to keep you going.
— Brian Stableford
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