"It's a civic virtue to be exposed to things that appear to be outside your interest. In a complex world, almost everything affects you – that closes the loop on pecuniary self-interest. Customers are always right, but people aren't."

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Competing against each other leaves little space for reciprocity and the growth of social capital. Running against another in a race may benefit our speed, but jointly organising the sports day produces cooperation and trust. There are many situations where cooperation and reciprocity are more effective than competition. Civic virtues come from building on what we have in common rather than by using our differences to create in-groups, outgroups and fear driven competition

— Eva Cox