"We criticize a thinker more acutely when he advances a proposition that is disagreeable to us; and yet it would be more reasonableto do so when his proposition is agreeable to us."

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I became a little alarmed at the number of my readers who took the meme more positively as a theory of human culture in its own right - either to criticize it (unfairly, given my original modest intention) or to carry it far beyond the limits of what I then thought justified. This was why I may have seemed to backtrack.

— Richard Dawkins