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— Gan De"Jupiter was very large and bright. Apparently, there was a small reddish star appended to its side. This is called "an alliance.""
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Individuals who could not form cooperative alliances, on average, died sooner and left fewer children. And so we are the descendants of the successful cooperators.
— Jonathan Haidt
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More broadly, strategic alliances are more difficult to manage and coordinate than single ventures; the potential for misunderstanding and disagreement, particularly between partners from different cultures, is great. Certainly many such alliances are short lived.
— Peter Dicken
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