"I was often asked how one could even make sense of this. Isn't the category of knowledge something that we project upon the world, rather than something that we discover in it?"

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I've concluded that getting the categories right is an absolutely crucial step to building useful management theory, and unfortunately too few writers do this. You've got to engage in serious scholarship, and then figure out how to write it in a way that lots of people can understand.

— Clayton Christensen