Ian Brodie Quotes | Without the right marketing metrics, you are ...

"Without the right marketing metrics, you are shooting in the dark. The only way to know if things are working for you or not is those metrics."

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If the metrics you are looking at aren't useful in optimizing your strategy - stop looking at them.

— Mark Twain

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You've got to tell a story, paint a vision, know your metrics and sell, sell, sell.

— Mitch Harper

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