"Everything that's happened to me, nothing's been planned. I've never had a business plan. I just kind of fell into it, and I liked it, and I took a chance. I took a lot of chances in my life."

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...." I was rather discouraged when I discovered that Paul and Hotch had no marketing survey, no business plan, no budget, no organized strategy for the introduction of the sauce. When asked about this lack of preparation, the haphazard nature of their business, Paul said, 'Me in this business is just part of life's great folly. Stay loose, men, keep 'em off balance.'"

— Paul Newman