"I mean, like the rest of America, I wasn't really into politics until Obama went into office, so it's all kind of new to me, but I'm excited about it. I've been watching a lot of campaign ads, doing a lot of research for it. It's so different, it'll be interesting."

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Now, the relationship the storyteller has with the audience is a much higher quality relationship. You treat them with a lot more intelligence because the truth is that it's not my fault if you don't know what's going on. There are plenty of ways for you to find out. You can talk to all kinds of people, and you've got access to all this information. The onus is no longer on us, as a storyteller, to tell you. You can go out and find out yourself.

— Tim Kring