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— Jeffrey Pfeffer"Take care of your customers, and you will have a successful business. Don't, and you won't. The airlines need to figure this out - soon."
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Keep costs low and spirits high, and the people of Southwest Airlines will keep LUV in the air.
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Without the brave efforts of all the soldiers, sailors, airmen, and marines and their families, this Nation, along with our allies around the world, would not stand so boldly, shine so brightly and live so freely.
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