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— Jeffrey Sonnenfeld"As a leader, you have to not only do the right thing, but be perceived to be doing the right thing. A consequence of seeking a leadership position is being put under intense public scrutiny, being held to high standards, and enhancing a reputation that is constantly under threat."
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...a private who loses a rifle suffers far greater consequences than a general who loses a war.
— Paul Yingling
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The "difficult" female character can-and will-do the shocking, the unexpected and, as a consequence, will give your story an immediate jolt of energy. She is the character who doesn't fit the mold.
— Jane Heller
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