"And so if your competitors aren't growing, if there isn't a competitive reason to grow, and you want focus and discipline to add customers to existing stores, you adjust your strategy."

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It seems to me that the thing that makes the theater worthwhile is the fact that it attracts so many people with ideas who are constantly trying to share them with the public. Real art is illumination. It gives a man an idea he never had before or lights up ideas that were formless or only lurking in the shadows of his mind. It adds stature to life.

— Brooks Atkinson