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— Johan Huizinga"The susceptibility of the average modern to pictorial suggestion enables advertising to exploit his lessened power of judgment."
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One day you and I will have to have a little talk about this business called love. I still don't understand what it's all about. My guess is that it's just a gigantic hoax, invented to keep people quiet and diverted. Everyone talks about love: the priests, the advertising posters, the literati, and the politicians, those of them who make love. And in speaking of love and offering it as a panacea for every tragedy, they would and betray and kill both body and soul.
— Oriana Fallaci
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When the worms are scarce, what does a hen do? Does she stop scratching? She does not. She scratches all the harder. A lot of businessmen have been showing less sense than a hen since orders became scarce. They have laid off salesmen; they have stopped or reduced their advertising; they have simply resigned themselves to inaction and, of course, to pessimism. If a hen knows enough to scratch all the harder when the worms are scarce, surely businessmen ... ought to have gumption enough to scratch all the harder for business.
— B. C. Forbes
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