"Remakes, in general, are a result of necessity being the mother of invention. They can't open movies consistently and break through the advertising clutter that's out there."

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Don's Mancini father was an advertising executive and I think Don really grew up and all of that stayed in his head. Some of the really great slogans we came up with, over the years, the big advertising buzz-words that we had, Don created those. It's just kind of fun just thinking about what we both love about pop culture and applying it to Chucky film and any others.

— David Kirschner