"I didn't want to play it boring and safe. I also didn't want to innovate too much. Second albums, man, they're even scarier than first ones."

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When I first started, especially because I got the Critics' Choice before I'd released an album, there was a lot of scrutiny on what my character was, what my background was, what colour my hair was. I fought quite hard for the music to overtake the personality aspect.

— Florence Welch