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— Kenneth Roman"Advertising is judged not by what it says, but by what the consumer thinks it says."
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Every really good creative person in advertising has always had two noticeable characteristics. First, there was no subject he could not easily get interested in...Second, he was an extensive browser in all sorts of fields of information. For it is with the advertising man as with the cow: no browsing, no milk.
— James Webb Young
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The ministry of mercy, then, is the best advertising a church can have. It convinces a community that this church provides people with actions for their problems, not only talk. It shows the community that this church is compassionate.
— Timothy Keller
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