"I've been in the music business for 15 years. I've seen it all, man. I've just always been scared of coke. When I was on the road and saw some people do it, I was afraid I would really like it. I was afraid of the consequences."

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Anywhere in New York, anywhere in the country, somewhere there's going to be a Coke sign. People identify with Coke. You can write a novel about New York and people from the country will read it if they feel that you've made them familiar with New York.

— Stephen King