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— Leo Burnett"Keep it simple. Let's do the obvious thing -the common thing- but let's do it uncommonly well."
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Unless we consent to lack the common things which men call success, we shall hardly become heroes or saints, philosophers or poets.
— John Lancaster Spalding
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Robert Burns in his splendid indifference to rank, and Whitman in his glorification of common things, have points of kinship with him. But to such radiant white heart of child-likeness, it would be impossible to find a perfect counterpart.
— Sister Nivedita
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