"I thought, you know, I can sit at home in my La-Z-Boy, on Facebook, and reach more people than I can on a tour. Because I reach 30,000 to 40,000 people for every Facebook post, some even reach 50,000 to 60,000. And I thought, if it's about reaching people, and not about making money, why bother touring?"

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When it became easy enough to do dairy online, then I just thought, "Oh, I'll start doing this. I'll put the parts online that aren't going to get me in trouble. I'll save the rest for myself." It became also this kind of self-therapy. I could write about stuff that was bothering me, or personal stuff. And the very personal stuff I could edit out. But it was kind of the catharsis of getting it out and writing about it, that made me think, "Okay, I see why people do this, why they keep these diaries." So I thought, "Well, let's see what happens when I post some of it."

— David Byrne