"People say you should do it this way, someone else suggests that, yes, there's financing, but maybe you should use this actor. And there are the threats, at the end - if you don't do it this way, you'll lose your box office; if you don't do it that way, you'll never get financed again... 35, 40 years of this, you get beat up."

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So what 'Twilight' does is show how women/girls can drive box office and they can support a tent pole movie. They're an extremely passionate fan base. This coincided with the 13 year old boys starting to stay home and play video games and work on their home media stuff. They're no longer going to theaters in droves.

— Melissa Rosenberg