"My fear is you have to be careful as a writer to not get caught up in social media and blogging, because it can start to feed into your writing time. When you are writing a book, it's such a long journey where the payoff is way at the end, sometimes years away. The payoff of the blog post is today. You get the reinforcement, comments or "likes" immediately. It's appealing. You have to be patient with the book."