"In places like India with smartphones, there's an app now for women if they're in a violent situation, they can press one button. They've given their cell-phone number to five trusted friends, and right away their GPS location goes out: "Here I am.""

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I came up with this idea to create an app. And the premise of the app is this: every problem in the bar business goes away when there's sales. You increase revenue and you solve every problem. It's when the revenues are low that [the business] doesn't work. So I wanted to put together an app that focused on top-line revenue, guest experience, and business management in a more organized way.

— Jon Taffer