"It's always been Apple's goal to ship something we were proud of and something people would be proud to own, and I think that's still true from thirty years ago."

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Everybody has asked the question, ... 'What shall we do with the Negro?' I have had but one answer from the beginning. Do nothing with us! You're doing with us has already played the mischief with us. Do nothing with us! If the apples will not remain on the tree of their own strength, ... let them fall! I am not for tying or fastening them on the tree in any way, except by nature's plan, and if they will not stay there, let them fall. And if the Negro cannot stand on his own legs, let him fall also.

— Frederick Douglass