"So long as it stays within the rules of the game, which is to say, engages in open and free competition without deception or fraud."

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The capitalist system of production is an economic democracy in which every penny gives a right to vote. The consumers are the sovereign people. The capitalists, the entrepreneurs, and the farmers are the people's mandatories. If they do not obey, if they fail to produce, at the lowest possible cost, what

— Ludwig von Mises