"I didn't follow the policies of those already in the business. If I had, I would never have made a go of it. Instead, I started out with the determination to make a better nickel chocolate bar than any of my competitors made, and I did so."

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The weekend break had begun with the usual resentment and had continued with half-repressed ill humour. It was, of course, his fault. He had been more ready to hurt his wife's feelings and deprive his daughter than inconvenience a pub bar full of strangers. He wished there could be one memory of his dead child which wasn't tainted with guilt and regret.

— P. D. James