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— Morgan Spurlock"One of my beliefs as a filmmaker is that if you can make somebody laugh, you can make them listen. With laughter, you can get somebody's guard down, you can open them up to listening to you. They don't feel like they're being preached to or talked down to. I think it helps, it makes really hard to understand information a little more accessible and palatable. And at the end of the day, it makes a movie a little more fun. It doesn't feel so heavy handed."
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A lot of the good cameraman who we used are doing television work; they're doing commercials for a lot of money. And the commercials look incredible. But what's it about? I made three major commercial campaigns. I enjoyed it, I experimented with it, and at the end of the day I felt no satisfaction. It was like having a fast food lunch.
— Oliver Stone
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I think most micro-brewers/craft-brewers are similar in that they enjoy making something themselves and at the end of the day they can enjoy the fruit of their labor. Most people really enjoy the process of making beer and like the industry as a whole. We often are passionate about what we do and enjoy talking to people about the art and science of making beer.
— Michael Jordan
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