"Don't blend in; instead, clash with your environment. Stand out. Be different. That's what will draw attention to your ideas. Nothing has intrinsic attention-grabbing power by itself. The power lies in how much something stands out from its context."

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Human communication, 'as the saying goes, is a clash of symbols' it covers a multitude of signs. But it is more than media and messages, information and persuasion; it also meets a deeper need and serves a higher purpose. Whether clear or garbled, tumultuous or silent, deliberate or fatally inadvertent, communication is the ground of meeting and the foundation of community. It is, in short, the essential human connection.

— Ashley Montagu