"I've seen rock stars agonize over the fact that another artist has far more Facebook 'likes' and Twitter followers than they do."

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Because it's so easy to medicate our need for self-worth by pandering to win followers, 'likes' and view counts, social media have become the metier of choice for many people who might otherwise channel that energy into books, music or art - or even into their own Web ventures.

— Neil Strauss