"In popular books and articles, information technology writer Carr has worried over the ways that algorithms like those employed by Google are reshaping the ways we think."

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It is raining DNA outside. On the bank of the Oxford canal at the bottom of my garden is a large willow tree, and it is pumping downy seeds into the air. ... spreading DNA whose coded characters spell out specific instructions for building willow trees that will shed a new generation of downy seeds. ... It is raining instructions out there; it's raining programs; it's raining tree-growing, fluff-spreading, algorithms. That is not a metaphor, it is the plain truth. It couldn't be any plainer if it were raining floppy discs.

— Richard Dawkins