"Thanh Hoa itself is a rich agricultural province. Rice fields, a pattern of many shades of green, stretch far into the distance along the road, which also winds through foothills and the fringes of heavy jungle where tigers are said to roam. The vegetation, wild or cultivated, is lush."

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The moment you frame your own awareness within a second level of self -consciousness is the moment your mind is most up for grabs. ... You're safe because you have an ironic distance from the coercive techniques I'm employing. All of them that is, except this one. Are you on your guard yet? Does it feel good? Of course not.

— Douglas Rushkoff