"If you are in a dark room, don’t beat at the darkness with a stick, but rather try to turn on the light"

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Usually I start with a beat, I start making a beat, and my producer side is making the beat. And on a good day, my rapper side will jump in and start the writing process - maybe come up with a hook or start a verse. Sometimes it just happens like that. A song like 'Lights Please' happens like that.

— J. Cole