"I always found it rather pathetic that as a photographer I would be dependent to such a large extent on sheer luck... So the moment I was offered [digital] tools to bend the shape of the image into my choices, and not those of lady luck, I was hooked."

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Take a company like GM. For years, people were warning its execs that the company was too dependent on big SUVs and trucks, that it was falling behind other companies in innovation. A lack of knowledge wasn't the problem. And mothers and fathers everywhere try to warn their kids that maybe a giant tattoo isn't such a good idea. Good luck in that fight, Knowledge.

— Dan Heath