"If your mind is at work, we're in danger of reproducing another cliche. If we can keep our minds out of it and our thoughts out of it, maybe we'll come up with something original."

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What I think is interesting is that the more you do, you have to invent a book of rules of what you can do and what you can't do. And the very real danger is that if your book of rules becomes a book of cliches.

— Adrian Lyne