"The more people there are, the more food we need, the more space we occupy, the more resources and consumer goods we wish to have and the more development has to take place"

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Playboy strategically selected the Forum Shops at Caesars in Las Vegas to debut our first U.S. store because it is one of the most successful retail shopping destinations in the world. It is clear that Playboy and Las Vegas are a powerful match, presenting the chance for consumers and visitors to experience all of the glamour, sexiness, style and fun associated with both.

— Christie Hefner