"I loved cutting together simple commercials about margarine or soft drinks - all kinds of silly products - but I tried to make the commercials different."

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You know, the world’s not running out of oil. There’s all kinds of oil left in all kinds of places. …We’re never going to run out of oil. But what the world is going to run out of, indeed, what the world has already run out of, is the oil you can afford to burn.

— Jeff Rubin