"The way someone who's being photographed presents himself to the camera, and the effect of the photographer's response on that presence, is what the making of a portrait is all about."

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Camera lies all the time. It’s all it does is lie, because when you choose this moment instead of this moment, when you… the moment you’ve made a choice, you’re lying about something larger. Lying is an ugly word. I don’t mean lying. But any artist picks and chooses what they want to paint or write about or say. Photographers are the same.

— Richard Avedon