"Somehow credibility comes into play if you do things that are too familiar."

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The documentary style is an incredibly flexible and useful one. It's a wonderful tool for establishing the credibility of the version of things that's in the photograph - a kind of rhetorical device or rhetorical strategy. It's always felt very natural to me, because I want a person to end up thinking about the world, and to think about it in a way that is transformed by the experience of art.

— Frank Gohlke